Kananaskis Advisory
Grow It. Scale It. Exit on Your Terms.
Brent Moore joins lower-market SaaS companies full-time as Managing Director — working beside founders and CEOs to drive growth, build enterprise value, and execute clean exits.
Expertise
When You Add Brent to the Team
Six areas of deep expertise — deployed together or individually, always as a full-time operator inside your business.
Sell-Side M&A Advisory
End-to-end guidance for founder-owned businesses through a sale process.
From initial positioning through final close, Brent manages the full sell-side process. That means crafting the narrative, identifying and qualifying strategic and financial buyers, running a competitive process, and negotiating terms that reflect the true value of what you've built.
- Business positioning and information memorandum
- Buyer identification and outreach
- Process management and data room oversight
- LOI evaluation and term sheet negotiation
- Due diligence coordination and close
Operating Leadership for Exit
Embedded executive roles inside founder-led companies ahead of a transaction.
Brent joins your company full-time as COO, EVP, CEO, or Managing Director — not as an advisor watching from the outside. He takes accountability for outcomes, builds the team, and drives the operational improvements that make your business more valuable and more sellable.
- Full-time embedded executive (COO / EVP / CEO / MD)
- Leadership team development and accountability
- Operational systems and process improvement
- Board and investor reporting
- Transition planning and knowledge transfer
SaaS & Technology Growth
ARR growth strategy and go-to-market refinement for vertical and niche SaaS.
Revenue growth in the lower market requires precision, not spray-and-pray. Brent works on the metrics that matter — ARR, NRR, churn, CAC payback — and builds the go-to-market engine that turns a good product into a scalable business.
- ARR growth strategy and revenue planning
- Net revenue retention and churn reduction
- Pricing and packaging optimization
- Sales process and pipeline development
- Go-to-market refinement for vertical SaaS
Capital Markets & Public Listings
TSXV listing experience via reverse takeover and public company mechanics.
For founders considering a public market path, Brent brings direct experience with TSXV listings via reverse takeover, investor relations, and the mechanics of operating as a public company. He understands both the opportunity and the operational burden — and helps founders make the right call.
- TSXV reverse takeover structuring
- Investor relations and shareholder communications
- Public company governance and reporting
- Capital raise strategy and roadshow preparation
- Transition from private to public operations
Deal Structuring & Negotiation
Success-fee and earn-out structuring, buyer process management, term sheet negotiation.
The difference between a good deal and a great deal is often in the structure. Brent has negotiated from both sides of the table — as operator, buyer, and seller. He knows where value leaks in a transaction and how to protect it.
- Success-fee and earn-out design
- Buyer process management
- Term sheet and LOI negotiation
- Representations, warranties, and indemnification
- Post-close transition and integration planning
Exit Readiness & Value Creation
Buyer-ready preparation to maximize enterprise value before going to market.
Most SaaS businesses aren't ready to sell when founders think they are. Brent identifies and fixes the issues that kill deals or compress multiples — customer concentration, key-man dependency, weak documentation, and operational fragility — before a buyer ever sees them.
- Customer concentration reduction
- Key-man risk identification and mitigation
- Financial and operational documentation
- SaaS metrics cleanup and normalization
- Buyer-ready data room preparation
"I don't advise from the sidelines. I take the seat and do the work."
Kananaskis Advisory is Brent Moore. I join lower-market SaaS companies full-time as Managing Director — sitting beside the founder, CEO, or CFO to drive growth, build real enterprise value, and execute a successful exit. Not a consultant. Not a retainer. A full-time operator committed to the outcome.
Contact
Start the Conversation
I take on a small number of engagements at a time. If you're a SaaS founder looking to scale or exit, reach out directly.